Naples, Fla. – When new LPGA Commissioner Craig Kesscher was hired, he laid out his four pillars for success. He confirmed one of them on Tuesday.
Kessler’s second pillar is “Visibility,” which means going “beyond” LPGA television coverage. However, broadcasting has always been a key part of the “visual” pillar. The LPGA usually only gets one weekend of golf airtime on a golf channel that isn’t hosted by the PGA Tour and PGA Tour Champions.
But LPGA reality television will look very different in 2026.
Thanks to the partnership with FM, the golf station and the fan announced on Tuesday before the CME Group Tour Championship, the visibility of LPGA broadcasts will increase significantly next year. The investment from FM, which sponsors the tour event with the largest non-major fund, will make it an official partner of the LPGA and bring new technology, equipment and content to the Disport of Women’s Golf by ensuring that every tournament and circuit is visible.
Beginning in 2026, every tournament and every round will be broadcast live across the United States for the first time since Golf Clennel began broadcasting on CNBC, but every round will be off the air.
“2026 will be a good year for the LPGA tour viewers as we will renew the entire LPGA tour event and the coverage of every circuit will be the Golf circuit across the country, which is a direct result of GNBC and the entertainment provided by the Golf Manager, said the press release. “In addition, we have worked in collaboration with the LPGA tour and our partners in FM and trackman to improve our production, to come up with more technology of LPGA Golfers and continues to be LPGA Golfers every single week.”
As part of the investment from FM, the State-of-Art technology, which is usually used only for the main leadership churches, will facilitate the weekly broadcasting of the LPGA.
There will be a 50% increase in the number of cameras from the 2025 season. There will be slow-motion cameras, drone cameras There will also be an “intensified focus” on Athlete content such as walks and interviews with Caddies and players during rounds. The new partnership with trackman will continue to measure the LPGA’s tracking capabilities from the 2025 season.
“The commitment from FM, Trackman and Golf Channel is game-changing for our athletes, our fans, our partners and our tour,” Kessler said in a statement. “Starting in 2026, fans will immediately see and feel the difference: More cameras, better technology, more channel to receive the LPGA.
Kessler hit the ground running as the LPGA’s new head man. Earlier this month, Kessler and the LPGA announced a new tournament sponsored by Golf Saudi, which will be offered at Shoff Creek in Las Vegas as part of the Saudi Arabian World Fund. The tournament will be held March 30-April 5. Fans will now be able to watch that, and the entire tournament, live.
Kessler wanted to strengthen and raise the visibility of his journey. This new process goes a long way toward that goal.
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